Franchise chain of ethnic food stores
Ireland
Ru
En
The PoloStores chain has been steadily developing in the Republic of Ireland for more than 15 years. We are а part of the Maxela brand – a leading wholesale supplier of ethnic products.
Company History
The main key to the success of the PoloStores chain is:
To treat your store like your own kitchen, where we all want to have our favorite, fresh and delicious products of good quality.
Today, the PoloStores chain of stores has 14 franchised stores that provide visitors with a high level of service and a wide range of ready-made food, fresh meat products, deli, fruits and vegetables, beverages and alcohol from leading manufacturers at 23 European countries and our own production.
Franchise Development
14
franchised stores
Ireland
Galway
Dublin (7)
Swellan, County Cavan
Swords, County Dublin
Drogheda, County Louth
Dundalk, County Louth
Balbriggan, County Dublin
The advantages of PoloStores
PoloStores' high level of customer service is the
result of a unified store management system with high standards provided by the franchisor
Anti-crisis business model: grocery retail is always in demand — even during global economic failures
Centralized supply of high-quality products that
allow emigrants from different countries to purchase their favorite traditional delicacies in our stores
With an analytical understanding of the purchasing patterns and needs of our customers, we have devised the most efficient store set-up and understand what products, and where on the shelves they should be displayed, to gain maximum returns
A unique niche in the Irish food market for steadily-growing number of emigrants — our consumers
Result
up to 20%
annual turnover
growth
5
3
4
1
2
PoloStores Product Range Formation Strategy
Top-selling products: only from leading manufacturers for different ethnic groups in Ireland
Competitive prices for
the end customer
Quality, quality and
quality again!
Professional team
of senior buyers
Regular updating and expansion of the product range
Regular special offers
and loyalty points score
23
from
EUROPEAN
COUNTRIES
Franchisees are our PARTNERS and we provide them with comprehensive support throughout the entire process: from the opening and throughout entire long-term cooperation.
We Work for the Common Success

Premises and location

• Analysis of the city for the prospects of opening in a specific location;

• Personal visit to the premises;

• Calculating the profitability of a store unit;

• Development of a design project;

• Assistance in organizing repair and installation works (optional);

• Organization of purchase of commercial equipment at competitive prices.

Knowledge base and staff

• Assistance in staff recruitment/staff leasing;

• Training of franchisee and staff by a company specialist;

• Business process training (Business Process, HR, Staff Training, HACCP, Health & Safety);

• Transfer and update of work standards.

Supply

• Centralized deliveries of 90% of the entire product range of the outlet from the Maxela LTD warehouse;

• Partner approach to the number of weekly deliveries for franchisees;

• Special prices for franchisees;

• Opportunities to obtain purpose loan for initial stock;

• Loyal system of returns of perishable products in the first 3 months;

• Coordination of local suppliers of fresh products.

Software

• A centralized cash register solution that relieves the burden of administering your own database with goods - POS system;

• Product orders through the online store of the main supplier Maxela Ltd with ample user options at personal account;

• We provide access to online HRM (Human Resources Management) management panel.

Marketing and advertising

• Unified centralized marketing: promotion from the franchisor's specialists;

• Transfer of the media plan of advertising events. Consideration for customised

requirements;

• Delivery of POS-materials and development design of advertising layouts;

• Joint loyalty system;

• Centralized customer support service;

• Advertising of promotional campaigns on social networks, incl. on the local franchisee market;

• Placement of information about the franchisee on the official website

www.polostores.net, as well as in social networks.

Organization of activities

• Consulting assistance in dealing with government agencies as well as advises on legal issues;

• Business quality control for recommendations and ok deficiencies;

• Support and advice after the store opening; 

• Providing analytics on the store's services;

• Dedicated sales manager for each franchisee;

• Monthly meetings of Store Managers for sharing an experience.

Store opening

• Dedicated control of all stages;

• Launch team is available on site for the opening period.

PoloStores Store Types
Format №1
170-200 m²
Floor space:
Investment amount
from the €120.000
Entry fee
€10.000
Break-even point
from the 2th month
Return on investment
from the 27th month
Product range:
All food groups
Fruit and vegetable department
Fresh meat department
Wine or full alcohol license (optional)
Net profit
€37.000 /72.000 /92.000
1 year / 2 year / 3 year
Format №2
200-250 m²
Floor space:
Investment amount
from the €180.000
Entry fee
€10.000
Break-even point
from the 2th month
Return on investment
from the 27th month
Product range:
All food groups
Fruit and vegetable department
Fresh meat department
Deli
Full alcohol license
Net profit
€45.000/100.000/140.000
1 year / 2 year / 3 year
Format №3
from 250 m²
Floor space:
Investment amount
from the €230.000
Entry fee
€10.000
Break-even point
from the 2th month
Return on investment
from the 28th month
Product range:
All food groups
Fruit and vegetable department
Fresh meat department
Deli
Full alcohol license
Net profit
€57.000/120.000/160.000
1 year / 2 year / 3 year
Наша миссия – создать мощную сеть, где клиентоориентированость и качество работы всегда остаются на высшем уровне. Мы ищем парнеров, которые разделяют наши ценности и хотят начать свой успешный бизнес.
С уважением,
команда PoloStores
Our mission
Is to create a strong network where client focus and quality of work always remain at the highest level. We are looking for partners who share our values and are looking forward to start their own successful business.
Sincerely, PoloStores team
Become a Part of the Big Future
If you are interested in the PoloStores franchise offer, please fill in the application form and we will contact you
Konstantin Tsyutsyura
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